The Challenge at HandĀ
Hevolution was preparing for a high visibility moment and required a partner who could support both their live communications and their longer term digital presence. After reviewing multiple agencies, their team selected Taglime as their bilingual event copywriting agency in Saudi Arabia to handle live event coverage alongside website content and tone of voice development.
The challenge was layered. Their platform sits at the intersection of advanced aging science and public engagement, which meant the language had to carry scientific credibility while remaining accessible to a wider audience. At the same time, all communication needed to perform seamlessly across Arabic and English without losing consistency.
This environment introduced an added level of pressure. The event itself would generate significant attention from researchers, policymakers, and industry leaders, each expecting communication that reflected the seriousness of the subject matter. The language therefore needed to move comfortably between technical accuracy and public readability while still maintaining a composed and authoritative voice.
At the same time, the brandās communication could not rely on static messaging. The platform required content that could respond to developments as they unfolded during the event while still aligning with the organizationās broader positioning in the longevity and aging science space.
How We Made It Happen
We deployed dedicated bilingual copywriters and embedded them directly within the Hevolution team for three days for live bilingual event copywriting in Saudi Arabia. Working in both Arabic and English, our writers captured real time momentum while maintaining close editorial alignment with the client.
This proximity allowed our team to translate complex discussions and key announcements into clear communication almost immediately, ensuring that the eventās key messages reached audiences without delay. Our writers monitored ongoing sessions, coordinated with internal stakeholders, and produced content that reflected the evolving narrative of the event.
Alongside the live stream of content, we developed website copy and refined the tone of voice to support Hevolutionās broader communication strategy. Our focus remained on translating complex longevity science into language that reads clearly while preserving technical accuracy.


